This week, we are talking about the future of work, but not the way it is usually discussed these days. Instead of focusing on the how of work, we examine the what of work in an age of AI. Each day brings new advances in generative AI tools, showing a clear path to how technology will alter the nature of creation in profound ways. We also discuss how the coming AI boom will differ from the dot-com and Web 2.0 booms, which happened when people largely still saw technology advancements as hopeful progress, not threats. Finally, we give early impressions of Semafor, the new global news brand launched this week.